The Lightbulb Moment Season 1 Episode 5 - MAUVE | The Fake Color That Made Our Modern World

Airdate: 2021-Feb-18

Episode summary:

In 1856, a chemistry student accidentally created a strange substance with a rich purple hue -- the world's first synthetic dye. In just a few years, ‘Mauve' would take over the fashion industry, make food look more appetizing, and enable stunning advances in medicine.

About The Lightbulb Moment series:

Uncover the extraordinary origins of "ordinary" things – and the moments of inspiration that made them possible.