Play It Loud! How Toronto Got Soul

Category: Movies •

Genre: Music • Documentary •

Rating: 0

Director: Graeme Mathieson,

Writer: Graeme Mathieson, Brina Romanek,

Cast: Jay Douglas, Jackie Richardson, Lowell 'Sly' Dunbar, Rollie "Cadence Weapon" Pemberton, Lillian Allen, Klive Walker, Nicholas Jennings, Carlene Davis, Grub Cooper, Supreme La Rock, Michael Williams, Eddie Bullen, Henry Marks, Everton Pablo Paul, Adrian Miller, Matt Sullivan, Shahi Teruko, Jephthe Beljour, Gabriel Gherutchi, Eon Sinclair, Dana Carrabon, Ethan Henderson, Barry Malcolm, Kehinde Akanbi, Demi Pinnock, Empress Harmony, Stan Pinnock, Cameron Greene, Ian Dawkins, Ricky Cambia,

Language: en

Country:

Release Date: December 4, 2024

Plot: In early 1960s Toronto, a white, Anglo-centric city, an underground music scene emerged from the Jamaican diaspora, led by newcomers like Jackie Mittoo, Wayne McGhie, and a young Jay Douglas. Battling racism and indifference, they left a lasting but underrecognized mark on Canadian music and culture. Nearly 60 years later, Jay Douglas still champions Jamaican music and is finally receiving long-overdue recognition. Play It Loud is a feature documentary that tells the little-known story of how Jamaican music became a vital, unlikely part of Canadian culture. It traces a cultural migration that made Canada a global hub for Jamaican music - celebrated abroad but overlooked at home. Told through the life and music of beloved singer Jay Douglas, born Clive Pinnock in rural Jamaica, the film follows his journey from teen performer to enduring icon.